MeDigit News Bulletin | 28th September, 2017
Last few days saw some major updates in technology & marketing space. Here’s a wrap up of top digital media news updates you need to catch up with!
Twitter has extended its 140 character limit to 280. Here’s reason for same: https://goo.gl/qUnw3n
Making good presentations – do you follow ‘Durga’ method?
Devdutt Pattnaik shares Durga method of creating presentations. Take a look: https://goo.gl/372jDq
Share of digital spends by FMCG to grow from 10% to 25-30% by 2020
Google India and BCG released a report, which projects that 40 % of FMCG consumption in India will be driven digitally, translating to a value of Rs. 4500 crore by 2020. https://goo.gl/RxEt1N
Average online sales to increase by 140% before Diwali. Is your brand ready yet?
Based on the analysis of about 4.8 million transactions, the report has seen an upsurge of 490% in average visitors, leading to an increase of average sales by 140%. https://goo.gl/Y7AZKm
How Do Professional Audiences Engage with Content on LinkedIn? [Infographic]
Working on a Linkedin Marketing strategy? Here’s a useful infographic showing what influences Linkedin audience most and what drives engagement: https://goo.gl/eZSMRh
Crisis Management in the Digital Era: Leveraging Online Influencers as Social Advocates
In this detailed article, you will know how brands tackle backlash on social media and what it takes to deploy social media influencers’ army to revive brand image. https://goo.gl/ghw5Ss